Electronic commerce Consumer satisfaction 3 Customer services. Customer relations 3 Acceptance tests 1 Acculturation 1 Airlines -- Management 1 Cell culture 1 Computer networks. Electronic information resources. Including the Internet 1 Consumer behavior. Consumers' preferences. Consumer research. Including consumer profiling 1 Culture 1 Design/methodology/approach 1 Dual process theory 1 Dual-process theories 1 E-commerce 1 Electronic word of mouth 1 Electronic word of mouths 1 Europe 1 Firm online communication 1 Food service 1 HF Commerce 1 Hospitality industry. Hotels, clubs, restaurants, etc. Food service 1 Malaysia 1 Market segmentation. Target marketing 1 Marketing 1 Mobile commerce 1 Online platform design 1 Online reviews 1 Perceived information helpfulness 1 Purchase intention 1 Purchasing 1