Neural Basis of Intrinsic Motivation: Evidence from Event-Related Potentials

by Jia Jin, Liping Yu, Qingguo Ma
Published 2015-01-01

The Neural Basis of Herding Decisions in Enterprise Clustering: An Event-Related Potential Study

by Wuke Zhang, Wuke Zhang, Danping Yang, Jia Jin, Jia Jin, Liuting Diao, Liuting Diao, Qingguo Ma, Qingguo Ma, Qingguo Ma
Published 2019-10-01

Antiherding in Financial Decision Increases Valuation of Return on Investment: An Event-Related Potential Study

by Cuicui Wang, Jia Jin, João Paulo Vieito, Qingguo Ma
Published 2017-01-01

The Influence of the Consumer Ethnocentrism and Cultural Familiarity on Brand Preference: Evidence of Event-Related Potential (ERP)

by Qingguo Ma, Qingguo Ma, Qingguo Ma, H’meidatt Mohamed Abdeljelil, Linfeng Hu, Linfeng Hu
Published 2019-07-01

The Hazard Perception for the Surrounding Shape of Warning Signs: Evidence From an Event-Related Potentials Study

by Qingguo Ma, Qingguo Ma, Xiaoxu Bai, Guanxiong Pei, Zhijiang Xu
Published 2018-11-01

Neural Process of the Preference Cross-category Transfer Effect: Evidence from an Event-related Potential Study

by Qingguo Ma, Linanzi Zhang, Guanxiong Pei, H’meidatt Abdeljelil
Published 2017-06-01

Corrigendum: Neural Features of Processing the Enforcement Phrases Used during Occupational Health and Safety Inspections: An ERP Study

by Qingguo Ma, Qingguo Ma, Qingguo Ma, Liping Shi, Liping Shi, Linfeng Hu, Linfeng Hu, Qiang Liu, Qiang Liu, Zheng Yang, Qiuzhen Wang, Qiuzhen Wang
Published 2019-03-01

Neural Features of Processing the Enforcement Phrases Used during Occupational Health and Safety Inspections: An ERP Study

by Qingguo Ma, Qingguo Ma, Qingguo Ma, Liping Shi, Liping Shi, Linfeng Hu, Linfeng Hu, Qiang Liu, Qiang Liu, Zheng Yang, Qiuzhen Wang, Qiuzhen Wang
Published 2016-10-01

Corrigendum: Who Deserves My Trust? Cue-Elicited Feedback Negativity Tracks Reputation Learning in Repeated Social Interactions

by Diandian Li, Diandian Li, Diandian Li, Liang Meng, Liang Meng, Qingguo Ma, Qingguo Ma, Qingguo Ma
Published 2019-03-01

Who Deserves My Trust? Cue-Elicited Feedback Negativity Tracks Reputation Learning in Repeated Social Interactions

by Diandian Li, Diandian Li, Diandian Li, Liang Meng, Liang Meng, Qingguo Ma, Qingguo Ma, Qingguo Ma
Published 2017-06-01

Symbolic Product Superiority in the Neural Salience of Compensatory Consumption Behavior

by Wenjun Yu, Wenjun Yu, Zhongqiang Sun, Zhongqiang Sun, Zhihui He, Zhihui He, Chuyuan Ye, Chuyuan Ye, Qingguo Ma, Qingguo Ma, Qingguo Ma
Published 2020-05-01

To Reveal or Not to Reveal? Observation of Social Outcomes Facilitates Reward Processing

by Qiang Shen, Lian Zhu, Liang Meng, Wenwei Qiu, Qingguo Ma, Qingguo Ma, Richard P. Ebstein, Jia Jin, Jia Jin
Published 2021-01-01

Corrigendum: “You Win, You Buy”—How Continuous Win Effect Influence Consumers' Price Perception: An ERP Study

by Qingguo Ma, Qingguo Ma, Qingguo Ma, Qingguo Ma, Linanzi Zhang, Linanzi Zhang, Manlin Wang
Published 2019-03-01

“You Win, You Buy”—How Continuous Win Effect Influence Consumers' Price Perception: An ERP Study

by Qingguo Ma, Qingguo Ma, Qingguo Ma, Qingguo Ma, Linanzi Zhang, Linanzi Zhang, Manlin Wang
Published 2018-10-01

How Is the Neural Response to the Design of Experience Goods Related to Personalized Preference? An Implicit View

by Yongbin Ma, Yongbin Ma, Yongbin Ma, Jia Jin, Jia Jin, Wenjun Yu, Wenjun Yu, Wuke Zhang, Wuke Zhang, Zhijiang Xu, Qingguo Ma, Qingguo Ma, Qingguo Ma
Published 2018-10-01

A Neuroeconomics Analysis of Investment Process with Money Flow Information: The Error-Related Negativity

by Cuicui Wang, João Paulo Vieito, Qingguo Ma
Published 2015-01-01

The Influence of Negative Emotion on the Simon Effect as Reflected by P300

by Qingguo Ma, Qian Shang
Published 2013-01-01

They Are What You Hear in Media Reports: The Racial Stereotypes toward Uyghurs Activated by Media

by Jia Jin, Jia Jin, Guanxiong Pei, Qingguo Ma, Qingguo Ma, Qingguo Ma
Published 2017-12-01

The Effects of Money on Fake Rating Behavior in E-Commerce: Electrophysiological Time Course Evidence From Consumers

by Cuicui Wang, Cuicui Wang, Cuicui Wang, Yun Li, Yun Li, Xuan Luo, Xuan Luo, Qingguo Ma, Qingguo Ma, Qingguo Ma, Weizhong Fu, Weizhong Fu, Huijian Fu
Published 2018-03-01