“... building up the good service” and “Providing reservations service for guests” of hospitality marketing mix...”
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“... extension in services context, although it has been a widely applied technique in services marketing. Thus...”
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“... hospital. Therefore, the new service system will be required for improving service quality and to enhance...”
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“...＂ in Taiwan has focused on private service industries, such as banks, hospitals or government departments...”
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“..., strengthen strategic marketing and ameliorate local hospitality industry. ...”
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“... information system application as well. The hospitals can increase market share, decrease the operating cost...”
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“..., Government Institution, hospital, and service sector. The Taiwan National Quality Award (TNQA) also uses...”
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“..., Government Institution, hospital, and service sector. The Taiwan National Quality Award (TNQA) also uses...”
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