New Zealand Action research 1 Attitudes 1 Bean-to-bar 1 Brand name products 1 Building materials 1 Business 1 Case study 1 China 1 Chocolate 1 Cocoa 1 Collaboration 1 Construction 1 Consumer behavior 1 Consumers 1 Gender pay gap 1 Hanze University of Applied Sciences 1 High - technology 1 High variability low volume 1 Hotel industry 1 House brands 1 IoT 1 Labour productivity 1 Lean 1 Maintain competitiveness 1 Manufacture-to-order 1 Manufacturing industry 1 Offshore sourcing 1 Organizational performance 1 Privacy 1