Showing 1 - 3 results of 3 for search 'PACKAGING AND BRANDING', query time: 0.58s Refine Results
  1. 1
    Excessive Product Packaging and Green Purchase Intention: The Mediation Effects of Green Brand Attitude and Green Brand Attachment
    by 簡慈秀
    Published 2017
    “... that excessive product packaging negatively and significantly relates to green brand attitude, green purchase...”
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  2. 2
    The Influence of Excessive Product Packaging on Green Purchase Intention: the Mediation Effects of Green Brand Attitude and Green Brand Awareness
    by LIAO,WEI-HAN, 廖唯涵
    Published 2016
    “... show that excessive product packaging negatively and significantly relates to green brand attitude...”
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  3. 3
    The Influence of Excessive Packaging of Product on Green Brand Equity: The Mediation Effects of Environmental Friendliness and Environmental Reputation
    by Tsai, Yen-Chen, 蔡晏辰
    Published 2018
    “... and seldom examined the influence of excessive product packaging on green brand equity of enterprises...”
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