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1“... sponsorship”. The study is based on the framework of Effective Sponsorship Management. The survey...”
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2“... the model of sponsor management at “China Motor International Gymnastic Cup”, therefore through several...”
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3“...- turing and financing organization managers in cogitating factor of sport sponsorship...”
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4“... corporate sponsorship, decision management, and benefits gained by interviewing Maxxis’ general manager...”
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5“... managers a well understanding on consumers’ attitude and behavior in response to sponsorship activities...”
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6“...碩士 === 國立中興大學 === 行銷學系所 === 96 === Sports sponsorship represents one of the most rapidly growing...”
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7“...碩士 === 中國文化大學 === 運動教練研究所 === 97 === Abstract Sponsorships for university sport teams, a special...”
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8by Lin Pei-Pei, 林蓓蓓“... sponsorship management activities taken by sponsor who appears La New Bears baseball professional team...”
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9“... of the domestic science and technology industry, but also the pioneer of sport sponsorship in Taiwan. Understand...”
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10“... management implications for both sponsors and sports websites, and suggestions for future research were...”
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11“... three marketing manager and three company marketing or promotion chef. This survey aim to illustrate...”
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12by Hsieh Cheng-Yun, 謝承昀“... give is the most important. In factors for the sponsorship, manager has a great influence on the sports...”
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13“... each corporation’s decision-making process and management philosophy over its sports sponsorships...”
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14“..., the manager of Public Relations Corporate Communications, Jing Chen’s agent and Jing Chen, herself. After...”
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15by 黃嘉汝“...碩士 === 國立臺灣師範大學 === 運動與休閒管理研究所在職碩士班 === 95 === The Study of Corporation Sponsorship to the 2005...”
Published 2007
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16“...碩士 === 長榮大學 === 經營管理研究所(在職專班) === 96 === Abstract Corporate sponsorship is becoming the new edge...”
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17“... from our country’s non-sponsored tennis players’ side. Examining the sponsorship through...”
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18“... many problems in recent years. The purpose of this study was to find reasons of corporate sponsorship...”
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19“... the sponsorship of corporations nowadays, and to submit the results to the Ministry of Education. The subjects...”
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20“... internal evaluation procedures and strategically manage sports sponsorship and social responsibility...”
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