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SPORT MARKETING MANAGEMENT
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Search Results - SPORT MARKETING MANAGEMENT
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Coopetition
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Destination marketing
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Knowledge transfer
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Knowledge transfer dynamics
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Mega events
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Mega-events
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Regional destination marketing
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Full of sound and fury signifying nothing: the implementation of ambush
marketing
legislation
by
Phelps, S
,
Dickson, G
Published 2011
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The impact of a mega event on knowledge transfer dynamics among organisations of a regional destination
by
Werner, K
,
Dickson, G
,
Hyde, K
Published 2013
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...Regional destination
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Coopetition and Knowledge Transfer Dynamics: New Zealand's Regional Tourism Organisations and the 2011 Rugby World Cup
by
Werner, K
,
Dickson, G
,
Hyde, K
Published 2013
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...Destination
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