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  1. 1
    New sport teams and the development of brand community
    by Grant, Nigel
    Published 2008
    Subjects: “...Sport marketing...”
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  2. 2
    Value co-creation in sport entertainment between internal and external stakeholders
    by Chan, E., Erhardt, N., Martin-Rios, C.
    Published 2019
    Subjects: “...Sports management...”
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