Search Results - Lennora Putit

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  1. 1

    Exploring Relationship Marketing Tactics & Customer Loyalty: Issues in the Malaysian Mobile Telecommunication Sector by Lennora Putit, Mohamad Fariz Abdullah

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  2. 2

    Exploring Relationship Marketing Tactics & Customer Loyalty: Issues in the Malaysian Mobile Telecommunication Sector by Lennora Putit, Mohamad Fariz Abdullah

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  3. 3

    Does eWOM affect Guests’ Experience Expectation? An Empirical Analysis within the Hotel and Tourism Sector by Nor Diyana Mohammed Shobri, Lennora Putit, Amirah Ahmad Suki

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  4. 4

    Does eWOM affect Guests’ Experience Expectation? An Empirical Analysis within the Hotel and Tourism Sector by Nor Diyana Mohammed Shobri, Lennora Putit, Amirah Ahmad Suki

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  5. 5

    The Impact of Artificial Intelligence on Digital Marketing: Leveraging Potential in a Competitive Business Landscape by Heny Hendrayati, Mochamad Achyarsyah, Frederic Marimon, Ulil Hartono, Lennora Putit

    Published in Emerging Science Journal (2024-12-01)
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  6. 6

    An Exploration into the Drivers of Social Media Usage among MSME Handicraft Entrepreneurs by Susana William Jalil, Nurfazlina Haris, Lennora Putit, Awang Rozaimie Awang Shuib

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  7. 7

    An Exploration into the Drivers of Social Media Usage among MSME Handicraft Entrepreneurs by Susana William Jalil, Nurfazlina Haris, Lennora Putit, Awang Rozaimie Awang Shuib

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  8. 8

    Social media marketing activities, perceived innovativeness, and perceived enjoyment: Predicting the con-sumers’ intention to purchase Muslim apparel through TikTok live by Usep Suhud, Lennora Putit, Mamoon Allan, Wong Chee Hoo, Widya Prananta

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  9. 9

    Drivers of E-Commerce Adoption amongst Small & Medium Sized Enterprises (SMEs) in the Business Service Sector by Zahariah Mohd Zain, Abdul Aziz Jusoh, Ros Intan Safinaz Munir, Lennora Putit

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  10. 10

    Drivers of E-Commerce Adoption amongst Small & Medium Sized Enterprises (SMEs) in the Services Sector by Zahariah Mohd Zain, Abdul Aziz Jusoh, Ros Intan Safinaz Munir, Lennora Putit

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  11. 11

    Neuromarketing readiness in Malaysia: Where are we now? by Azrin Ali, Lennora Putit, Azlin Shafinaz Mohamad Arshad, Yasmin Kamall Khan, Heny Hendryati

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  12. 12

    Neuromarketing readiness in Malaysia: Where are we now? by Azrin Ali, Lennora Putit, Azlin Shafinaz Mohamad Arshad, Yasmin Kamall Khan, Heny Hendryati

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  13. 13

    Drivers of Social Media Marketing Continuance among MSMEs in Emerging Economies by Lennora Putit, Muhammad Iskandar Hamzah, Mohamad Fariz Abdullah, Sharifah Nurafizah Syed Annuar, Arief Yulianto

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