The Influence of FOMO on Shopping Motivation and Compulsive Buying in Young Adults
In the digital age, the fear of missing out (FOMO) phenomenon is heightened by the frequent use of online stores and a constant stream of offers and digital interactions. This study explores how FOMO, amplified by digital commerce environments, influences shopping motivation and compulsive buying in...
| Published in: | Journalism and Media |
|---|---|
| Main Authors: | Oana Barbu Kleitsch, Bianca Drămnescu |
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2025-09-01
|
| Subjects: | |
| Online Access: | https://www.mdpi.com/2673-5172/6/3/139 |
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