The Emerging Trend of Narration in Pakistani Ads

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Television commercials are generally produced in two different  styles: in argumentative manner, and in narrative style. In argumentative style various attributes of the product are shown in a logical manner; whilst narrative style is more towards storytelling and product is presented as a...

書誌詳細
出版年:	بازیافت
第一著者:	Ahmad Bilal
フォーマット:	論文
言語:	英語
出版事項:	University of the Punjab, Institute of Urdu Language and Literature, Lahore 2017-12-01
主題:	styles in ads argumantative style narrative style television ads
オンライン･アクセス:	http://111.68.103.26/journals/index.php/Bazyaft/article/view/4829

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