The Medium Is the Message: WeChat, YouTube, and Facebook Usage and Acculturation Outcomes

Social media usage has been recognized as an integral part of immigrants’ acculturation experiences, yet research on social media is just emerging, and more detailed understanding is needed. Drawing on the interactive theory of communication and cross-cultural adaptation (ITCCA), the current projec...

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書目詳細資料
發表在:International Journal of Communication
Main Authors: Ran Ju, Leah Hamilton, Matthew McLarnon
格式: Article
語言:英语
出版: USC Annenberg Press 2021-08-01
主題:
在線閱讀:https://ijoc.org/index.php/ijoc/article/view/17476
實物特徵
總結:Social media usage has been recognized as an integral part of immigrants’ acculturation experiences, yet research on social media is just emerging, and more detailed understanding is needed. Drawing on the interactive theory of communication and cross-cultural adaptation (ITCCA), the current project used a mixed-method approach to understand how Chinese immigrants’ social media use influences their acculturation experiences. Through focus groups and a survey, we examined which social media platforms Chinese immigrants use and for what purposes during their acculturation process, and what influence social media use has on their acculturation process in Canada. Our findings expand the scope of the ITCCA and offer important practical implications for service providers supporting newcomers.
ISSN:1932-8036