Peran Sikap sebagai Pemediasi terhadap Pengaruh Persepsi Harga dan Persepsi Kualitas pada Niat Beli (Survei Niat Beli Konsumen pada Kerajinan Kulit di Kabupaten Magetan)

<p><em>This study aimed to examine the effect of price perception, perception of quality, and consumer attitudes toward the purchase intention. Samples of this research are tourists visiting Magetan leather industrial district that has purchase intention. The data collection was done by...

詳細記述

書誌詳細

出版年:	Al Tijarah
第一著者:	Dian Citaningtyas Ari Kadi
フォーマット:	論文
言語:	英語
出版事項:	Universitas Darussalam Gontor 2016-12-01
主題:	price perception quality perception consumers’ attitude purchasing intentions
オンライン･アクセス:	https://ejournal.unida.gontor.ac.id/index.php/altijarah/article/view/743