Cultural tourism and the portrayal of the Maya in the Yucatán peninsula

This article explores the relationship of the tourist industry in Yucatán, Mexico, to Maya culture and how certain elements are used to further the marketing of the tourist industry. It is argued that this is done primarily for reasons of economic growth, not cultural conservation of the indigenous...

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Bibliographic Details
Published in:Groundings
Main Author: Ailish Carroll-Brentnall
Format: Article
Language:English
Published: Glasgow University Union 2014-04-01
Subjects:
Online Access:https://journals.gla.ac.uk/groundings/article/view/214
Description
Summary:This article explores the relationship of the tourist industry in Yucatán, Mexico, to Maya culture and how certain elements are used to further the marketing of the tourist industry. It is argued that this is done primarily for reasons of economic growth, not cultural conservation of the indigenous culture. Through its analysis, this article outlines how the current model of cultural tourism relies heavily on Maya culture but does not benefit the indigenous Maya, and in fact reinforces the marginalisation of the indigenous Maya in Mexican society.
ISSN:1754-7474
1755-2702