Search Results - SOCIAL MEDIA ENGAGEMENT

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    Social media engagement and health by Alisha Davies, Jiao Song, Catherine Sharp

    “…Results 76.9% of the Welsh population engaged with social media, including 64.7% who used one or more form of social media platform on a daily basis. …”
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    Article
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    Users’ Motivation in Using Social Media and the Engagement with Social Media Advertisement by Dhyana Paramita

    Published in OPSI (2022-12-01)
    “…The purpose of this study is to analyze the connection that exists between user motivation and the engagement of social media advertisements. In addition to that, the purpose of this study is to determine which kinds of social media have the highest levels of user involvement. …”
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    Article
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    Engaging Students Through Social Media by Rhonda Leece, Edward Campbell

    Published in JANZSSA (2011-09-01)
    “…The ways in which support staffs, engage with students in Higher Education continues to be a robust topic of discussion and the evolution of social media now contributes a new element to this discussion. …”
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    Social media engagement and cryptocurrency performance. by Khizar Qureshi, Tauhid Zaman

    Published in PLoS ONE (2023-01-01)
    “…In this work we study the problem of predicting the future performance of cryptocurrencies using social media data. We propose a new model to measure the engagement of users with topics discussed on social media based on interactions with social media posts. …”
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    Promoting engagement with quality communication in social media. by Matteo Cinelli, Antonio Peruzzi, Ana Lucía Schmidt, Roberta Villa, Enrico Costa, Walter Quattrociocchi, Fabiana Zollo

    Published in PLoS ONE (2022-01-01)
    “…This paper investigates how social media can become an effective channel to promote engagement and (re)build trust. …”
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    Article
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    Winning! Election returns and engagement in social media. by Ernesto Calvo, Tiago Ventura, Natalia Aruguete, Silvio Waisbord

    Published in PLoS ONE (2023-01-01)
    “…This article analyzes social media engagement when elections are adjudicated to one of the contending parties. …”
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    Article
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    Winning! Election returns and engagement in social media by Ernesto Calvo, Tiago Ventura, Natalia Aruguete, Silvio Waisbord

    Published in PLoS ONE (2023-01-01)
    “…This article analyzes social media engagement when elections are adjudicated to one of the contending parties. …”
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    Article
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    Promoting engagement with quality communication in social media by Matteo Cinelli, Antonio Peruzzi, Ana Lucía Schmidt, Roberta Villa, Enrico Costa, Walter Quattrociocchi, Fabiana Zollo

    Published in PLoS ONE (2022-01-01)
    “…This paper investigates how social media can become an effective channel to promote engagement and (re)build trust. …”
    Get full text
    Article
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    Consumer motivations for engaging with corporate social responsibility on social media by Claudia Aguirre, Salvador Ruiz de Maya, Mariola Palazón Vidal, Augusto Rodríguez

    Published in Spanish Journal of Marketing-ESIC (2023-08-01)
    “…It examines the roles of self-enhancement, identity signaling and social bonding as antecedents of consumers’ CSR engagement on social media. …”
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    Article
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