Search Results - SOURCE CREDIBILITY

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    Funny but not Credible? Why Using (Many) Emojis Decreases Message Credibility and Source Trustworthiness by Thomas Koch, Nora Denner, Melina Crispin, Trees Hohagen

    Published in Social Media + Society (2023-09-01)
    “…This study examines how the (excessive) use of emojis affects knowledge, message credibility, and source trustworthiness. To this end, we conducted three online experiments using social media posts, in which we systematically varied the number of emojis and the source of the message. …”
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    The Application of Source Credibility Theory in Studies about Library Services by Yunus Winoto

    “…The success of persuasive communication is determined by many factors, one of them the source factor of the persuader. One theory that explains about the persuader is the source credibility theory by Carl I Hovland. …”
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    News bylines and perceived AI authorship: Effects on source and message credibility by Haiyan Jia, Alyssa Appelman, Mu Wu, Steve Bien-Aimé

    “…This study focuses on source and message credibility evaluation as AI becomes incorporated into journalistic practices. …”
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    T-CREo: A Twitter Credibility Analysis Framework by Yudith Cardinale, Irvin Dongo, German Robayo, David Cabeza, Ana Aguilera, Sergio Medina

    Published in IEEE Access (2021-01-01)
    “…In summary, the main contributions of this work are: the general framework design; a credibility model adaptable to various social networks, integrated into the framework; and T-CREo as a proof of concept that demonstrates the framework applicability and allows evaluating its performance for unstructured information sources; results show that T-CREo qualifies as a highly scalable real-time service. …”
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    Determinants of Source Credibility in Terms of Herd Behaviour and the Anchoring Effect: The Case of Instagram Influencers

    Published in Marketing i Menedžment Innovacij (2024-10-01)
    Subjects: “…anchoring effect; behavioural economics; experimental design; herding behaviour; influencer marketing; source credibility.;…”
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    Measuring user engagement with low credibility media sources in a controversial online debate by Salvatore Vilella, Alfonso Semeraro, Daniela Paolotti, Giancarlo Ruffo

    Published in EPJ Data Science (2022-05-01)
    “…Abstract We quantify social media user engagement with low-credibility online news media sources using a simple and intuitive methodology, that we showcase with an empirical case study of the Twitter debate on immigration in Italy. …”
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