BASES OF QUALITY MANAGEMENT OF GOODS BY AN ASSESSMENT OF LOYALTY OF THE CONSUMER
In article it is shown that one of criteria of competitiveness of the organization is loyalty of end users, partners and her employees. Such fundamental categories as norm and mass of potrebitelny cost, a consumer assessment, quality and the range allow to reveal degree of satisfaction of the client...
| Main Authors: | , , |
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| Format: | Article |
| Language: | Russian |
| Published: |
Publishing House of the State University of Management
2019-02-01
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| Series: | Вестник университета |
| Subjects: | |
| Online Access: | https://guuvest.elpub.ru/jour/article/view/139 |