Ethical Hospitality Marketing, Brand- Boosting and Business Sustainability.
Hotel directors and especially the marketers, face ethical challenges on a daily basis. Nonetheless very few tend to consider some aspects of their daily operations to be issues relating to ethics at all. In the past it has been commonplace for many hotels to conduct their operations in whichever wa...
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| Format: | Article |
| Language: | English |
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AfricaJournals
2018-01-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
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| Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_7_vol_7__1__2018.pdf |