Application of big data analytics and organizational performance: the mediating role of knowledge management practices

Application of big data analytics and organizational performance: the mediating role of knowledge management practices

Abstract Drawing from tenets of the resource-based theory, we propose and test a model that examines the relationship between the application of big data analytics (ABDA) and organizational performance (OP) in small and medium enterprises (SMEs). Further, this study examines the mediating role of kn...

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Bibliographic Details
Main Authors: Muhammad Qasim Shabbir, Syed Babar Waheed Gardezi
Format: Article
Language:English
Published: SpringerOpen 2020-07-01
Series:Journal of Big Data
Subjects:
Application of big data analytics
Knowledge management practices
Organizational performance
SMEs
Online Access:http://link.springer.com/article/10.1186/s40537-020-00317-6

Internet

http://link.springer.com/article/10.1186/s40537-020-00317-6

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