METHODOLOGICAL INSTRUMENTS FOR FORMING THE MARKETING STRATEGY OF AGRICULTURAL PRODUCTION ECOLOGIZATION
The purpose of the article is the investigation of the nature, objectives, and strategic categories of ecologization marketing strategy, development of algorithm of this strategy and determination of environmental, economic, and ecological instruments of implementation of this strategy in the agricu...
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Format: | Article |
Language: | English |
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Izdevnieciba “Baltija Publishing”
2017-09-01
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Series: | Baltic Journal of Economic Studies |
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Online Access: | http://www.baltijapublishing.lv/index.php/issue/article/view/204/pdf |