METHODOLOGICAL INSTRUMENTS FOR FORMING THE MARKETING STRATEGY OF AGRICULTURAL PRODUCTION ECOLOGIZATION

The purpose of the article is the investigation of the nature, objectives, and strategic categories of ecologization marketing strategy, development of algorithm of this strategy and determination of environmental, economic, and ecological instruments of implementation of this strategy in the agricu...

Full description

Bibliographic Details
Main Author: Mariya Bagorka
Format: Article
Language:English
Published: Izdevnieciba “Baltija Publishing” 2017-09-01
Series:Baltic Journal of Economic Studies
Subjects:
Online Access:http://www.baltijapublishing.lv/index.php/issue/article/view/204/pdf