It Just Means More: An Examination of Hashtag Use in NCAA Division I College Football Rivalries

<p>Rivalries are present in nearly every level of almost every sport. In college football in the United States, rivalry games are one of the many traditions of the sport. Also, in college athletics, social media (i.e., Twitter, Facebook, Instagram, etc.) use has been on the rise over the past...

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Bibliographic Details
Main Author: Garner, Russell Caleb
Other Authors: Matthew H. Zimmerman
Format: Others
Language:en
Published: MSSTATE 2019
Subjects:
Online Access:http://sun.library.msstate.edu/ETD-db/theses/available/etd-03202019-220617/