Exploring the TRIZ-based innovative principles for the contradiction phenomena of service attributes in tourism industry
碩士 === 淡江大學 === 企業管理學系 === 92 === In the 21st century, many business enterprises have to develop their own competitive advantages to survive in and to profit from the public. For many companies, competitive advantage is gained and maintained through innovation in the knowledge-base economy. Also, a...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2004
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Online Access: | http://ndltd.ncl.edu.tw/handle/72218469226573317260 |