Fuzzy New Service Development Model

碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 93 === New service deployment management has become an inevitable operation for small and medium size enterprises in establishing and maintaining competitive advantages. This means that marketers should be able to realize customer needs, and at the same time bear i...

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Bibliographic Details
Main Authors: Chia-Hui Chen, 陳佳慧
Other Authors: Tsuen-Ho Hsu
Format: Others
Language:zh-TW
Published: 2005
Online Access:http://ndltd.ncl.edu.tw/handle/25031439486243888213