A Study on the Relationships among Virtual Reality Game Experience, Functional Interaction and Purchase Intention

碩士 === 國立高雄大學 === 亞太工商管理學系碩士班 === 107 === Since 2016, virtual reality has been widely used in various industrial fields. Recently, the game entertainment market of virtual reality has gradually matured in Taiwan. Therefore, this study intends to explore the key factors that attract consumers thr...

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Bibliographic Details
Main Authors: Li, JIA-JUN, 李佳駿
Other Authors: HUANG, ING-CHUNG
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/j6v894