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  1. 1
    CONSUMER BEHAVIOR AND ENTERPRISE AGILITY – A MODEL OF THE SURVEYED INDICATORS
    by BOIER Rodica
    Published 2009-05-01
    Subjects: “...Agile enterprise, customer value, marketing research, brand image, customer preferences, buyer risk...”
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    Article
  2. 2
    EVALUATING ENTERPRISE AGILITY – AN EXPLORATORY RESEARCH ON CONSUMER BEHAVIOR INDICATORS
    by BOIER Rodica
    Published 2009-05-01
    Subjects: “...Agile enterprise, exploratory research, focus group, brand image, customer preferences, buyer risk...”
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    Article
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