Attitudes of Consumers from University of Novi Sad toward Advertising through Sport among the Question how Often they Participate in Sports Activities

This research was aimed at gaining relevant knowledge about the attitudes of University of Novi Sad consumers toward advertising through sport among the question how often they participate in sports activities. The sample included 168 students from Faculti of Sporth and Physical Education in Novi Sa...

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Bibliographic Details
Main Authors: Dusko Bjelica, Marko Gušić, Nebojša Maksimović
Format: Article
Language:English
Published: University of Montenegro, Faculty for Sport and Physical Education, Montenegrin Sports Academy 2018-07-01
Series:Journal of Anthropology of Sport and Physical Education
Subjects:
Online Access:http://www.jaspe.ac.me/clanci/JASPE_July_2018_Bjelica_15-20.pdf