The roles of popular proverbs as a cultural heritage in preserving the human Values in Advertising

The Declaration has a central role in shaping opinions, making decisions and shaping the behavior of individuals, affect their behavior towards different groups, sectors and promotes changes within the community and to make a positive impact by generating new human values in accordance with the need...

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Bibliographic Details
Main Author: Rania Mamdooh Gber
Format: Article
Language:Arabic
Published: Arab Association for Islamic Civilization and Art 2019-11-01
Series:Journal of Architecture, Art & Humanistic Science
Subjects:
Online Access:https://mjaf.journals.ekb.eg/article_44781.html