Sport Team Fandom, Arousal, and Communication: A Multimethod Comparison of Sport Team Identification with Psychological, Cognitive, Behavioral, Affective, and Physiological Measures
The study of sport fandom is undertaken in a variety of disciplines, including but not limited to communication, psychology, sociology, economics, marketing and business. These investigations are significant because of the ubiquitous presence of sport fandom in world culture and its interdisciplinar...
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| Format: | Others |
| Language: | en |
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LSU
2013
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| Online Access: | http://etd.lsu.edu/docs/available/etd-03082013-140923/ |