The Study on Customer’s Continuous Usage of Mobile Service: The Perspective of Perceived Quality and Perceived Value
碩士 === 中原大學 === 資訊管理研究所 === 97 === Mobile services by the market's attention, mainly due to it has vast business opportunities, and the global Mobile Communications industry have positively want to captured the Mobile Services marketing. But Mobile Services has vast business opportunities, it s...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2009
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| Online Access: | http://ndltd.ncl.edu.tw/handle/86844019670660584618 |