Understanding Recruitment Yield From Social Media Advertisements and Associated Costs of a Telehealth Randomized Controlled Trial: Descriptive Study

BackgroundRecruiting study participants for clinical research is a challenging yet essential task. Social media platforms, such as Facebook, offer the opportunity to recruit participants through paid advertisements. These ad campaigns may be a cost-effective approach to reach...

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Bibliographic Details

Published in:	Journal of Medical Internet Research
Main Authors:	Jéssica Bianca Aily, Jennifer Copson, Dana Voinier, Jason Jakiela, Rana Hinman, Megan Grosch, Colleen Noonan, Megan Armellini, Laura Schmitt, Mika White, Daniel White
Format:	Article
Language:	English
Published:	JMIR Publications 2023-05-01
Online Access:	https://www.jmir.org/2023/1/e41358