ROLE OF PURCHASE DECISION AS A MEDIATION THAT INFLUENCES ATMOSPHERE STORE ON CUSTOMER SATISFACTION

The study was conducted to analyze and determine the effect of the Store Atmosphere on purchasing decisions and customer satisfaction. The sample in this study is the customer of Wong Solo restaurant, Gorontalo City branch. The results showed that (1) Store atmosphere directly had a positive and sig...

وصف كامل

التفاصيل البيبلوغرافية
الحاوية / القاعدة:	Russian Journal of Agricultural and Socio-Economic Sciences
المؤلفون الرئيسيون:	Niode I.Y., Mendo Y., Rauf F.R.
التنسيق:	مقال
اللغة:	الإنجليزية
منشور في:	iVolga Press 2020-07-01
الموضوعات:	store atmosphere purchasing decision satisfaction
الوصول للمادة أونلاين:	https://rjoas.com/issue-2020-07/article_06.pdf

مواد مشابهة

THE INFLUENCE OF STORE ATMOSPHERE AND CUSTOMER EXPERIENCE ON PURCHASING DECISIONS THROUGH CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE
حسب: Defitri Karunia Agustin, وآخرون
منشور في: (2025-03-01)

The Role of Store Atmosphere on Purchase Decision: Case of Cafes in Banda Aceh
حسب: Teuku Roli Ilhamsyah PUTRA, وآخرون
منشور في: (2019-12-01)

The Influence of Store Atmosphere and Prices on Purchase Decisions Case Study at Identic Coffee Jakarta Pusat
حسب: Brigitte Olivia Cahya, وآخرون
منشور في: (2021-09-01)

Pengaruh Store Atmosphere dan Store Image terhadap Keputusan Pembelian Konsumen pada Toko Buku Gramedia Pondok Indah
حسب: Vitta Maretha, وآخرون
منشور في: (2011-11-01)

The Impact of Store Atmosphere and Service Convenience on Repurchase Behavior by the Mediation of Consumer Satisfaction in Retail Chain Stores
حسب: Seyed Abbas Ebrahimi, وآخرون
منشور في: (2019-08-01)

Strength of Brand Image and Restaurant Atmosphere in Influencing Decision Making and Customer Satisfaction
حسب: Aswin Juniarto, وآخرون
منشور في: (2023-03-01)

The Influence of Store Atmosphere, Social Media Marketing, and Lifestyle on Purchase Decisions (Case Study of PT Meraki Binar Amerta: Northwood Café Gegerkalong and Cihampelas Branches)
حسب: Arya Padmadikara, وآخرون
منشور في: (2025-08-01)

STORE ATMOSPHERE DALAM MENINGKATKAN KEPUTUSAN PEMBELIAN PADA RESTORAN KAPAL JODOH BATU MARMAR PAMEKASAN
حسب: Nuer Riskiyah, وآخرون
منشور في: (2020-12-01)

Examining the role of word of mouth in purchase decision: an insight from fashion store
حسب: Bayu Wiratama, وآخرون
منشور في: (2022-06-01)

Analysis of The Role of Store Atmosphere in Influencing Consumer Purchasing Decisions at XYZ Cooperative
حسب: Mohammad Fahreza, وآخرون
منشور في: (2024-02-01)

The interrelationships between boutique store atmosphere, customer satisfaction, store loyalty and repurchase intention - a study of females in the North-West Province
حسب: BM van Niekerk, وآخرون
منشور في: (2016-06-01)

STORE ATMOSPHERE DALAM MENCIPTAKAN EMOSI dan PENGARUHNYA TERHADAP KEPUTUSAN PEMBELIAN (Survey pada Pengunjung Alfamart, Jalan Soekarno Hatta, Ruko Center Point, Kota Malang)
حسب: Mochammad Lukman Zaini Kurniawan, وآخرون
منشور في: (2015-01-01)

The Effect of Green Packaging and Store Atmosphere on Purchase Intention for Fore Coffee Products in Surabaya
حسب: Eka Putri Rahmawati, وآخرون
منشور في: (2024-08-01)

Navigating on the antecedents that influence store patronage, apparel purchase decision and store attachment among the Generation Y cohort
حسب: Dr ET Maziriri, وآخرون
منشور في: (2019-07-01)

THE DIGITAL MARKETING TO INFLUENCE CUSTOMER SATISFACTION MEDIATED BY PURCHASE DECISION
حسب: Syamsul Bachri, وآخرون
منشور في: (2023-09-01)

THE INFLUENCE OF PRODUCT DIVERSITY AND STORE LOCATION ON PURCHASE DECISIONS OF CONSUMERS AT VIERA OLEH-OLEH PEKANBARU
حسب: Cindy Dwi Rahmadani, وآخرون
منشور في: (2025-07-01)

The effect of the marketing mix on purchase decisions and customer satisfaction
حسب: Angelika Rouli Sinaga, وآخرون
منشور في: (2023-09-01)

The Influence of Service Quality, Products, Promotions, and Store Atmosphere on Customer Satisfaction at Café Jm 77 Rantauprapat
حسب: Esiska Br Halawa, وآخرون
منشور في: (2024-06-01)

Multichannel Retailing in Beauty Product: Understanding Customer Purchase Decisions between Offline Stores, Websites, and Augmented Reality
حسب: Nila Armelia Windasari, وآخرون
منشور في: (2022-10-01)

THE IMPACT OF CONSUMER DECISIONS IN PURCHASING FOODS BASED ON PRICE, PRODUCT DESIGN, LOCATION, AND STORE ATMOSPHERE
حسب: Totok Hendarto, وآخرون
منشور في: (2023-06-01)

The Influence of Product Diversity, Store Atmosphere, and Service Quality on Customer Satisfaction at Sports Station Galaxy Mall Surabaya
حسب: Faradilla Aghnia Alifia, وآخرون
منشور في: (2025-06-01)

Factors Affecting The Purchase Of Vegetables At The Online Store "Kupesan"
حسب: Tiarma Tiarma, وآخرون
منشور في: (2023-06-01)

Investigating the effect of emotional and social stimulants of store atmosphere and prices on the customers' satisfaction and loyalty
حسب: Alireza Mosayebi, وآخرون
منشور في: (2013-06-01)

Consumers` perception on the use of innovative technologies in creating store atmosphere
حسب: Mirela Octavia Sirbu, وآخرون
منشور في: (2015-05-01)

ADVERTISEMENT EFFECTIVITY: VISIBILITY, CREDIBILITY, ATTRACTION AND POWER ON PURCHASING DECISION AND ITS IMPACT ON CUSTOMER SATISFACTION
حسب: Astri Wulandari, وآخرون
منشور في: (2019-12-01)

THE INFLUENCE OF SERVICE QUALITY AND STORE ATMOSPHERE ON CUSTOMER SATISFACTION
حسب: Miswanto Miswanto, وآخرون
منشور في: (2017-09-01)

The effect of price and customer satisfaction on online orchid purchase decisions in Batam City
حسب: Tussi Sulistyowati, وآخرون
منشور في: (2024-12-01)

Analysis of Product Quality, Service Quality, Store Atmosphere, and Brand Image on Purchase Interest at the Lena Editing Art Sei Sentosa Shop
حسب: Heni Mariska, وآخرون
منشور في: (2024-06-01)

THE INFLUENCE OF STRATEGIC ADVERTISING AND STORE ATMOSPHERE ON CUSTOMER BUYING INTERESTS
حسب: Murwanto Sigit
منشور في: (2014-03-01)

The Effect of Marketing Mix on Purchasing Decision and Customer Satisfaction from Producing Cooperative Companies of Kuhdasht County
حسب: A Garavand, وآخرون
منشور في: (2010-09-01)

Influence of Retail Atmospherics as Nonverbal Communication on Purchase Behaviour in the Nigerian Retail Environment
حسب: Kizito Ogedi Alakwe, وآخرون
منشور في: (2017-01-01)

Association between store food environment and customer purchases in small grocery stores, gas-marts, pharmacies and dollar stores
حسب: Caitlin E. Caspi, وآخرون
منشور في: (2017-06-01)

The Influence of Store Atmosphere, Price Discount, and Service Quality on Consumer Satisfaction at Sociolla Store Pakuwon Mall Surabaya
حسب: Cyntia Ayu Sukmaningati, وآخرون
منشور في: (2025-10-01)

Measuring the influence of customer-based store brand equity in the purchase intention
حسب: Cristina Calvo Porral, وآخرون
منشور في: (2015-03-01)

Customer satisfaction levels, store loyalty and perceived important store attributes among sportswear apparel shoppers in Soweto
حسب: RL Mathaba, وآخرون
منشور في: (2017-12-01)

How Purchase Decision Mediates Electronic Word of Mouth's Impact on Customer Satisfaction: A Case in Shopee Application
حسب: Bonita Septiani Heda, وآخرون
منشور في: (2024-06-01)

Associations between food and beverage purchases and skin carotenoids among diverse small food retail store customers
حسب: Jocelyn Dixon, وآخرون
منشور في: (2023-11-01)

INFLUENCE OF MANUFACTURER SIGNATURE ON STORE BRANDS’ LOYALTY AND PURCHASE INTENTION
حسب: Cristina Calvo-Porral, وآخرون
منشور في: (2016-02-01)

Influence of manufacturer signature on store brand's loyalty and purchase intention
حسب: Cristina Calvo Porral, وآخرون
منشور في: (2016-01-01)

The Influence of Experiential Marketing and Store Atmosphere on Customer Loyalty for Fore Coffee G-Walk Citraland Surabaya
حسب: Shafira Salsabilla, وآخرون
منشور في: (2025-02-01)