Event-management: Review and Systematization of Approaches of the Organization of Events

Event management is one of the most effective method of the promotion for companies de veloping innovative products and services and working in areas of the management consulting and system integration. Approaches of the organization of large mass actions which creating information occasions for par...

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發表在:	Управленческое консультирование
Main Authors:	Sergey Gennadievich Ermakov, Julia Alekseevna Makarenko, Nikolay Evgenievich Sokolov
格式:	Article
語言:	英语
出版:	North-West institute of management of the Russian Presidential Academy of National Economy and Public Administration 2018-04-01
主題:	event-менеджмент event management event marketing congress and exhibition activities business process publicity innovative business management consulting promotion of consulting services life cycle of the event
在線閱讀:	https://www.acjournal.ru/jour/article/view/661