The Impact of Eco-gamification on Sustainable Tourist Behaviour: The Mediating Role of Word of Mouth

This study aims to measure the impact of eco-gamification on sustainable tourist behaviour. Gamification is considered one of the modern and innovative trends in the field of information technology. An integrative model was developed to explore the impact of eco-gamification on sustainable tourist b...

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Bibliographic Details
Published in:African Journal of Hospitality, Tourism and Leisure
Main Authors: Esraa Nasser MAHMOUD, Azza MAHER, Mahmoud Ramadan AL-AZAB
Format: Article
Language:English
Published: AfricaJournals 2024-10-01
Subjects:
Online Access:https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_19_13_3_605-614.pdf