The Effect of Digital Service Quality and Customer Trust on Shopee E-Commerce Customer Loyalty in Cirebon
The rapid development of digital technology has driven significant changes in consumer behavior, particularly through e-commerce platforms. Shopee, as one of Indonesia's leading e-commerce platforms, continues to improve its service quality and build trust to maintain customer loyalty. This st...
| Published in: | Indonesian Interdisciplinary Journal of Sharia Economics |
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| Main Authors: | , |
| Format: | Article |
| Language: | English |
| Published: |
Universitas KH Abdul Chalim, Prodi Ekonomi Syariah
2025-09-01
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| Subjects: | |
| Online Access: | https://www.e-journal.uac.ac.id/index.php/iijse/article/view/7490 |