How to Peddle Hope: An Analysis of YouTube Patient Testimonials of Unproven Stem Cell Treatments

Providers capitalize on patient testimonials to market unproven stem cell treatments (SCTs). We evaluated 159 YouTube videos and found patients discussed health improvements (91.2%), praised providers (53.5%), and recommended SCTs (28.9%). In over a third of the videos, providers posed questions to...

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Bibliographic Details

Published in:	Stem Cell Reports
Main Authors:	Bethany Hawke, Alexandra R. Przybylo, Danielle Paciulli, Timothy Caulfield, Amy Zarzeczny, Zubin Master
Format:	Article
Language:	English
Published:	Elsevier 2019-06-01
Online Access:	http://www.sciencedirect.com/science/article/pii/S2213671119301766