Factors Influencing The Preference Of Customers Towards Islamic Banking: Evidence From Malaysia

The purpose of this research is to investigate the pivotal determinants influencing the consumer’s preference towards the products and services of Islamic banking, apart from reviewing previous studies that considered perceived religiosity has an intense relationship with the individual’s intention...

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Bibliographic Details
Published in:Journal of Islamic Economic Laws
Main Author: Qosdan Dawami
Format: Article
Language:English
Published: Muhammadiyah University Press 2020-01-01
Subjects:
Online Access:https://journals2.ums.ac.id/index.php/jisel/article/view/9274