Towards Improved Performance in Marketing: The Use of Property-based websites by Estate Surveyors and Valuers in Lagos, Nigeria
The increase in globalisation has changed marketing strategies available to professionals within the built environment. This study investigated the marketing methods most used in Lagos’ metropolis. It assessed the extent to which estate surveyors and valuers in Nigeria have adopted property-based we...
| 出版年: | Journal of African Real Estate Research |
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| 主要な著者: | , , |
| フォーマット: | 論文 |
| 言語: | 英語 |
| 出版事項: |
University of Cape Town Libraries
2018-06-01
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| 主題: | |
| オンライン･アクセス: | https://journals.uct.ac.za/index.php/JARER/article/view/451 |