CUSTOMER INSIGHTS IN AUTOMOTIVE

The article „Customer Insights in Automotive Industry” shows the different types of customers that the car manufactures deal with as well as the connection between customer experience, customer satisfaction and customer service. All concepts mentioned above bring a specific contribution in makin...

詳細記述

書誌詳細
出版年:Management & Marketing
第一著者: IULIA NOVACESCU
フォーマット: 論文
言語:英語
出版事項: Universitaria Press Craiova 2019-05-01
主題:
オンライン・アクセス:http://mnmk.ro/en/documents/2019_1/4-5-1-19.pdf