Factors influencing satisfaction and intention to use Chatbot on purchase intention on E-Commerce Shopee.

This research analyses chatbot features on consumer satisfaction regarding intention to use and purchase intention in an e-commerce Shopee. This research also involves consumer satisfaction variables that significantly impact consumer usage and purchase intentions. The data in this research was obta...

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Bibliographic Details

Published in:	At-Tadbir: Jurnal Ilmiah Manajemen
Main Authors:	Ferdiansyah Hari Saputra, Yudi Sutarso
Format:	Article
Language:	English
Published:	UPT Publikasi dan Pengelolaan Jurnal Universitas Islam Kalimantan Muhammad Arsyad Al Banjari Banjarmasin 2024-01-01
Subjects:	consumer satisfaction, artificial intelligence, chatbot, e-commerce, purchase intention
Online Access:	https://ojs.uniska-bjm.ac.id/index.php/jurnalattadbir/article/view/12652