The weakness of weak ties for novel information diffusion

Abstract Weak ties are thought to facilitate the diffusion of information through social networks because of their tendency to span otherwise distant subgroups. However, this logic assumes that weak relationships have the same capacity to transmit information as those that are strong. I argue that w...

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書目詳細資料
發表在:Applied Network Science
主要作者: Jennifer M. Larson
格式: Article
語言:英语
出版: SpringerOpen 2017-06-01
主題:
在線閱讀:http://link.springer.com/article/10.1007/s41109-017-0034-3