When the Going Gets Tough, Leaders Use Metaphors and Storytelling: A Qualitative and Quantitative Study on Communication in the Context of COVID-19 and Ukraine Crises
Metaphors and storytelling are important communication tools that play a significant role in leadership and organizational life. Leaders have used metaphors and storytelling to enhance their written and verbal communication from ancient times, since Aristotle, to the modern age. In the present resea...
| Published in: | Administrative Sciences |
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| Main Authors: | , |
| Format: | Article |
| Language: | English |
| Published: |
MDPI AG
2023-04-01
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| Subjects: | |
| Online Access: | https://www.mdpi.com/2076-3387/13/4/110 |