Consuming kids: testing a dichotomous scale for measuring children’s material values

This study aims to test a dichotomous scale for measuring children’s material values. Research into childhood consumer behaviour has taken a keen interest into the materialism values of children. Studies have sought to understand how materialism develops in children, the material values that childr...

詳細記述

書誌詳細
出版年:Consumer Behavior Review
第一著者: Belinda Chiedza Senooane
フォーマット: 論文
言語:英語
出版事項: Universidade Federal de Pernambuco 2024-06-01
主題:
オンライン・アクセス:https://periodicos.ufpe.br/revistas/index.php/cbr/article/view/261690