Public Relations in the Perspective of the Catholic Church in Poland

The issue of the use of marketing tools by religious organisations is a research problem because for moral reasons, churches declare that they do not use marketing communication explicitly. In religious circles, marketing tends to be associated with unethical practices, especially public relations,...

Full description

Bibliographic Details
Published in:Religions
Main Authors: Lukasz Sulkowski, Grzegorz Ignatowski, Robert Seliga
Format: Article
Language:English
Published: MDPI AG 2022-01-01
Subjects:
Online Access:https://www.mdpi.com/2077-1444/13/2/115