DILEMA PENGGUNA PAYLATER : ANALISIS PERSEPSI KEMUDAHAN, RISIKO, DAN MANFAAT DENGAN KEBUTUHAN INDIVIDU SEBAGAI MODERASI
Abstract : This research aims to analyze the effect of perceived ease of use, perceived risk, and perceived benefits on decisions to use the PayLater feature, as well as the role of the level of individual needs as a moderator by applying the Technology Acceptance Model (TAM) theory as the basis of...
| 出版年: | Among Makarti |
|---|---|
| 主要な著者: | , |
| フォーマット: | 論文 |
| 言語: | 英語 |
| 出版事項: |
Sekolah Tinggi Ilmu Ekonomi AMA
2025-06-01
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| 主題: | |
| オンライン･アクセス: | https://jurnal.stieama.ac.id/index.php/ama/article/view/850 |