MANAGING THE ASSORTMENT OF THE MANUFACTURER`S CONSUMER GOODS

The article is devoted to certain aspects of the activities of product manufacturers in modern conditions - the development of recommendations for improving the management of the assortment of consumer goods. The stages of formation of a model for managing the assortment of a consumer goods manufact...

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Bibliographic Details

Published in:	Соціальна економіка
Main Author:	Viktor Rozhko
Format:	Article
Language:	Ukrainian
Published:	V. N. Karazin Kharkiv National University 2023-07-01
Subjects:	assortment assortment policy model manufacturer consumer goods.
Online Access:	https://periodicals.karazin.ua/soceconom/article/view/22308