Factors that affect customer loyalty in small enterprises

عرض إصدارات أخرى (1)

The study was conducted by collecting the data from 608 customers of migrant retailers working in the retail industry of Pretoria West in South Africa in order to identify socioeconomic factors that affect customer loyalty. Data was collected from eligible respondents by using a pre-tested, validate...

وصف كامل

التفاصيل البيبلوغرافية
الحاوية / القاعدة:Innovative Marketing
المؤلف الرئيسي: Zeleke Worku
التنسيق: مقال
اللغة:الإنجليزية
منشور في: LLC "CPC "Business Perspectives" 2019-12-01
الموضوعات:
customer loyalty
factor analysis
migrant retailers
retail industry
الوصول للمادة أونلاين:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/12848/IM_2019_04_Worku.pdf

الانترنت

https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/12848/IM_2019_04_Worku.pdf

مواد مشابهة