Factors that affect customer loyalty in small enterprises

The study was conducted by collecting the data from 608 customers of migrant retailers working in the retail industry of Pretoria West in South Africa in order to identify socioeconomic factors that affect customer loyalty. Data was collected from eligible respondents by using a pre-tested, validate...

詳細記述

書誌詳細
出版年:Innovative Marketing
第一著者: Zeleke Worku
フォーマット: 論文
言語:英語
出版事項: LLC "CPC "Business Perspectives" 2019-12-01
主題:
オンライン・アクセス:https://businessperspectives.org/images/pdf/applications/publishing/templates/article/assets/12848/IM_2019_04_Worku.pdf

類似資料