Retailers’ incentives for green investment in differentiated competition channels

With increasing public environmental awareness, green activities in retail and distribution processes have become crucial tools for retailers to boost demand and enhance competitiveness. This study develops an analytical model to study the green investment choices of two differentiated retailers dea...

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Bibliographic Details

Published in:	Journal of Management Science and Engineering
Main Authors:	Xinxin Zhang, Junran Huang, Chenglin Shen
Format:	Article
Language:	English
Published:	KeAi Communications Co., Ltd. 2023-12-01
Subjects:	Green supply chain Retailer green investment Differentiated retailers Channel competition
Online Access:	http://www.sciencedirect.com/science/article/pii/S2096232023000331