Instagram Advertising Tools: Genre and Language Features

The article is devoted to the study of the features of the social network Instagram as a communication platform for positioning and promoting goods and services, forming a personal brand. The relevance of the study is determined by a number of factors. The decrease in the popularity and effectivenes...

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Bibliographic Details

Published in:	Научный диалог
Main Author:	M. V. Terskikh
Format:	Article
Language:	Russian
Published:	Tsentr nauchnykh i obrazovatelnykh proektov 2020-06-01
Subjects:	instagram stories social media marketing smm-продвижение smm-текст advertising discourse polycode text social networks smm promotion smm-text
Online Access:	https://www.nauka-dialog.ru/jour/article/view/1613