Optimal Control for Dynamic Pricing and Advertising of Ticket Selling for the Sport and Entertainment Events

This article is the result of a research project in dynamic pricing and advertising to determine the number of sale tickets for a sporting or an entertainment event. For this purpose, a dynamic optimal control model was used to maximize the organizer's profit. To provide the best estimate, all...

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Bibliographic Details

Published in:	چشم‌انداز مدیریت صنعتی
Main Authors:	Mohamad Reza Mehregan, Mohammad Hossein Pourkazemi, Mohammad Haghighi, Tooran Asefi
Format:	Article
Language:	Persian
Published:	Shahid Beheshti University 2022-09-01
Subjects:	pricing advertising capacity planning optimal control pontryagin's maximum principle
Online Access:	https://jimp.sbu.ac.ir/article_102320_535c4bfc7205a4332d53d451e20825b8.pdf